ABOUT US

We are Prinx Europe, the daughter company of Prinx Chengshan Tire Company Ltd.

Prinx tyres are all about love. About love of using technology, innovations and improvement. About love to live, to travel, to learn. About love of looking at the world without prejudices or expectations, and constantly pushing the boundaries to live the life we dream of. It began in 2014 in Shanghai, in the centre of the modern, high-tech China. Certain in our background, quality and product, based on the technical expertise, innovative research & long tyre making history of our mother, Prinx Chengshan Tire Company, we are now ready to fall in love with the European market.

40+ years of experiences

Ranking #33 worldwide and TOP 10 in China our standard for success has always been based on a commitment to continuous improvement and innovation.

  • 5,000+ employees

  • Annual capacity of 15 million tyres

  • 8,000+ domestic retailers

  • 30+ OE businesses in Asia

  • Product sold in more than 100 countries

GREAT SOLUTION FOR TYRE DISTRIBUTORS

With a clear intention to become a strong European player, Prinx Chengshan decided to establish its European headquarter in Slovakia, which lies in the heart of the modern European automotive industry.

  • quality tyres from modern China with European level of services,
  • experienced professionals with deep knowledge and understanding of your needs,
  • European marketing department for your support,
  • B2B tracking portal,
  • convenient logistic solutions available.
  • 1976: START
    Rongcheng Rubber Factory set up to produce Chengshan brand bias tyres
     
  • 1988: FIRST RADIAL TYRE
    Chengshan introduce first domestic radial tyre in China.
     
  • 1992: CERTIFICATES
    Chengshan brand gain major certifications, incl. DOT, CCC, ISO 9001, ISO 16949, QS 9000, INMETRO and GCC.
     
  • 2006: COOPER TIRE JV
    Chengshan and Cooper Tire sign a joint-venture, becoming Cooper Chengshan.
     
  • 2014: NEW IDENTITY
    After buying 65% stake back from Cooper, Prinx Chengshan Tire Company is established.
     
  • 2016: EU OFFICE
    It handles the whole of Europe from the automotive heart of EU, from Slovakia.
     
  • story continue...

FOUR STRONG BRANDS

Our multi-brand strategy along with the unconventional thinking and first-class team of industry experts allow us to offer territorial protection, smart positioning, profitability, unorthodox marketing and fun.
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Prinx Tyres

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